The Vienna Journal is an independent magazine and news media project that blends the cultural richness of Vienna with the global outlook of the Amfort Group. Its mission is to deliver reliable, thought provoking journalism that informs, inspires and engages a discerning audience. Grounded in the highest ethical standards, the Journal seeks to cultivate a public understanding of business, culture, innovation and public affairs through rigorous reporting and compelling storytelling. It is guided by journalism’s first obligation to the truth; its editors and reporters assemble and verify facts and strive for accuracy, transparency and meaningful context.
Independence is central to The Vienna Journal’s identity. Inspired by ethical codes that insist journalists be independent voices free from corporate or political interests, the Journal maintains editorial autonomy and declares any potential conflicts of interest. It commits to fairness and impartiality, recognising that balanced reporting builds trust and confidence. Humanity and accountability are equally important: the Journal aims to do no harm and to correct its mistakes openly.
The Vienna Journal’s image is one of integrity, sophistication and cosmopolitan insight. It aspires to be a forum for dialogue, a showcase for global perspectives and a platform for voices that might otherwise go unheard. Through meticulous fact checking, independent analysis and thoughtful design, it seeks to forge a reputation that reflects both Vienna’s intellectual heritage and Amfort’s commitment to excellence. By upholding the highest journalistic values, The Vienna Journal invites readers to explore the world with curiosity and confidence, trusting that each issue will offer truth, depth and a clear ethical compass.
